YOUR DAILY BEAUTY GUIDE

Epica scans your face to reveal your beauty archetype and unlock skincare and makeup plans that evolve with you.

HOW EPICA WORKS

You're unlike anyone else. We craft beauty solutions made for you and the stage of life you're in.

STEP 01

Take a 1-minute quiz

We start with you. In a short free quiz, we learn about your goals, lifestyle, and main concerns.This ensures your analysis and plan fit not just your face, but your real life.

Take a 1-minute quiz
STEP 02

Complete Face Analysis

By the photo of your face our expert-trained system analyzes your skin condition, facial proportions, and core color harmony — based on structured data from women of different ages and concerns.

Complete Face Analysis
STEP 03

Get Structured Beauty Results

We show where your skin needs support, where proportions need balance, and where color harmony can be refined. Based on this, we build your routine and pick makeup styles tailored to your profile.

Get Structured Beauty Results
STEP 04

Get Your Expert-Curated Plan

We turn your results into a beauty system tailored to your skin condition, proportions, and stage of life. In guided video lessons, our mentors show you how to refine your routine and build stable self-care skills.

Get Your Expert-Curated Plan

CHOOSE YOUR FOCUS AND WE WILL BUILD A PLAN FOR YOU

Take a 1-min quiz and get your personalized plan

Discover your color type, find best makeup shades, and apply them by your face shape

Discover your color type, find best makeup shades, and apply them by your face shape

WE'RE LOVED BY WOMEN WHO WANT CLARITY

Real experiences from women using Epica in their daily routines.

user iconAmbrem3
star iconstar iconstar iconstar iconstar icon

Worth it!

Didn’t know what to expect but glad I clicked and found the app. Science based reasons for proper products and make up placement

user iconEmilyjane1014
star iconstar iconstar iconstar iconstar icon

Epic!!!

This app has been extremely helpful so far! I have not been a big makeup guru but this is making me want to do it more! And with more confidence!

user iconTina Jo Lynch
star iconstar iconstar iconstar iconstar icon

Help! After 50 is HARD!!

This really helped me see what I was doing where after 50 you second guess everything if I’m using thd right products in the right way. This is very helpful!!

user iconTKHarry*
star iconstar iconstar iconstar iconstar icon

Easy to understand

I found the lessons very informative and easy to understand. I really liked they give you examples of what products to buy. Detailed videos on application was a big plus.

user iconVictoriamdp
star iconstar iconstar iconstar iconstar icon

Very true

Very accurate with realistic approach to correct areas of concern and makeup application tips

user iconhellcat16
star iconstar iconstar iconstar iconstar icon

Eye opening

So glad I downloaded this on a whim. Hands down, the best info I’ve gotten on makeup ever.

user iconKendria/123?
star iconstar iconstar iconstar iconstar icon

Helpful to guide me

I spend so much money on different products and makeup. A lot of the times they are pricy and I get home and 2 weeks later I see that they aren't working for me. This app really helped show me what to avoid and what I can spend on. I feel like this could save me a lot of time, effort, and money on products!

user iconJennifer Riesel
star iconstar iconstar iconstar iconstar icon

Every step is easy and fool proof

Every step is easy and fool proof, you can not mess up instructions it’s that simple to follow. Real care and the results were spot on I tried the colors suggested for me and what a huge difference.

user iconBridgette Nelson Dieringer
star iconstar iconstar iconstar iconstar icon

Wow!

Wow! I waa skeptical when I signed up. But, you superseded all expectations. This site is by far the most informative one I've found. It's exactly what I've been looking. Most useful!!

user iconDeanna
star iconstar iconstar iconstar iconstar icon

Thank you for the priceless guidance

I absolutely love the specific advice for my skin !!!!! Do’s and don’ts and a clear plan with time specific expected results. This feed back is crucial to slow the visible aging and promote healthy skin

user iconAmbrem3
star iconstar iconstar iconstar iconstar icon

Worth it!

Didn’t know what to expect but glad I clicked and found the app. Science based reasons for proper products and make up placement

user iconEmilyjane1014
star iconstar iconstar iconstar iconstar icon

Epic!!!

This app has been extremely helpful so far! I have not been a big makeup guru but this is making me want to do it more! And with more confidence!

user iconTina Jo Lynch
star iconstar iconstar iconstar iconstar icon

Help! After 50 is HARD!!

This really helped me see what I was doing where after 50 you second guess everything if I’m using thd right products in the right way. This is very helpful!!

user iconTKHarry*
star iconstar iconstar iconstar iconstar icon

Easy to understand

I found the lessons very informative and easy to understand. I really liked they give you examples of what products to buy. Detailed videos on application was a big plus.

user iconVictoriamdp
star iconstar iconstar iconstar iconstar icon

Very true

Very accurate with realistic approach to correct areas of concern and makeup application tips

user iconhellcat16
star iconstar iconstar iconstar iconstar icon

Eye opening

So glad I downloaded this on a whim. Hands down, the best info I’ve gotten on makeup ever.

user iconKendria/123?
star iconstar iconstar iconstar iconstar icon

Helpful to guide me

I spend so much money on different products and makeup. A lot of the times they are pricy and I get home and 2 weeks later I see that they aren't working for me. This app really helped show me what to avoid and what I can spend on. I feel like this could save me a lot of time, effort, and money on products!

user iconJennifer Riesel
star iconstar iconstar iconstar iconstar icon

Every step is easy and fool proof

Every step is easy and fool proof, you can not mess up instructions it’s that simple to follow. Real care and the results were spot on I tried the colors suggested for me and what a huge difference.

user iconBridgette Nelson Dieringer
star iconstar iconstar iconstar iconstar icon

Wow!

Wow! I waa skeptical when I signed up. But, you superseded all expectations. This site is by far the most informative one I've found. It's exactly what I've been looking. Most useful!!

user iconDeanna
star iconstar iconstar iconstar iconstar icon

Thank you for the priceless guidance

I absolutely love the specific advice for my skin !!!!! Do’s and don’ts and a clear plan with time specific expected results. This feed back is crucial to slow the visible aging and promote healthy skin

user iconAmbrem3
star iconstar iconstar iconstar iconstar icon

Worth it!

Didn’t know what to expect but glad I clicked and found the app. Science based reasons for proper products and make up placement

user iconEmilyjane1014
star iconstar iconstar iconstar iconstar icon

Epic!!!

This app has been extremely helpful so far! I have not been a big makeup guru but this is making me want to do it more! And with more confidence!

user iconTina Jo Lynch
star iconstar iconstar iconstar iconstar icon

Help! After 50 is HARD!!

This really helped me see what I was doing where after 50 you second guess everything if I’m using thd right products in the right way. This is very helpful!!

user iconTKHarry*
star iconstar iconstar iconstar iconstar icon

Easy to understand

I found the lessons very informative and easy to understand. I really liked they give you examples of what products to buy. Detailed videos on application was a big plus.

user iconVictoriamdp
star iconstar iconstar iconstar iconstar icon

Very true

Very accurate with realistic approach to correct areas of concern and makeup application tips

user iconhellcat16
star iconstar iconstar iconstar iconstar icon

Eye opening

So glad I downloaded this on a whim. Hands down, the best info I’ve gotten on makeup ever.

user iconKendria/123?
star iconstar iconstar iconstar iconstar icon

Helpful to guide me

I spend so much money on different products and makeup. A lot of the times they are pricy and I get home and 2 weeks later I see that they aren't working for me. This app really helped show me what to avoid and what I can spend on. I feel like this could save me a lot of time, effort, and money on products!

user iconJennifer Riesel
star iconstar iconstar iconstar iconstar icon

Every step is easy and fool proof

Every step is easy and fool proof, you can not mess up instructions it’s that simple to follow. Real care and the results were spot on I tried the colors suggested for me and what a huge difference.

user iconBridgette Nelson Dieringer
star iconstar iconstar iconstar iconstar icon

Wow!

Wow! I waa skeptical when I signed up. But, you superseded all expectations. This site is by far the most informative one I've found. It's exactly what I've been looking. Most useful!!

user iconDeanna
star iconstar iconstar iconstar iconstar icon

Thank you for the priceless guidance

I absolutely love the specific advice for my skin !!!!! Do’s and don’ts and a clear plan with time specific expected results. This feed back is crucial to slow the visible aging and promote healthy skin

user iconAmbrem3
star iconstar iconstar iconstar iconstar icon

Worth it!

Didn’t know what to expect but glad I clicked and found the app. Science based reasons for proper products and make up placement

user iconEmilyjane1014
star iconstar iconstar iconstar iconstar icon

Epic!!!

This app has been extremely helpful so far! I have not been a big makeup guru but this is making me want to do it more! And with more confidence!

user iconTina Jo Lynch
star iconstar iconstar iconstar iconstar icon

Help! After 50 is HARD!!

This really helped me see what I was doing where after 50 you second guess everything if I’m using thd right products in the right way. This is very helpful!!

user iconTKHarry*
star iconstar iconstar iconstar iconstar icon

Easy to understand

I found the lessons very informative and easy to understand. I really liked they give you examples of what products to buy. Detailed videos on application was a big plus.

user iconVictoriamdp
star iconstar iconstar iconstar iconstar icon

Very true

Very accurate with realistic approach to correct areas of concern and makeup application tips

user iconhellcat16
star iconstar iconstar iconstar iconstar icon

Eye opening

So glad I downloaded this on a whim. Hands down, the best info I’ve gotten on makeup ever.

user iconKendria/123?
star iconstar iconstar iconstar iconstar icon

Helpful to guide me

I spend so much money on different products and makeup. A lot of the times they are pricy and I get home and 2 weeks later I see that they aren't working for me. This app really helped show me what to avoid and what I can spend on. I feel like this could save me a lot of time, effort, and money on products!

user iconJennifer Riesel
star iconstar iconstar iconstar iconstar icon

Every step is easy and fool proof

Every step is easy and fool proof, you can not mess up instructions it’s that simple to follow. Real care and the results were spot on I tried the colors suggested for me and what a huge difference.

user iconBridgette Nelson Dieringer
star iconstar iconstar iconstar iconstar icon

Wow!

Wow! I waa skeptical when I signed up. But, you superseded all expectations. This site is by far the most informative one I've found. It's exactly what I've been looking. Most useful!!

user iconDeanna
star iconstar iconstar iconstar iconstar icon

Thank you for the priceless guidance

I absolutely love the specific advice for my skin !!!!! Do’s and don’ts and a clear plan with time specific expected results. This feed back is crucial to slow the visible aging and promote healthy skin

QUESTIONS YOU MIGHT HAVE

A few quick answers to help you understand how Epica works.

Do I need beauty experience to use Epica?

No. Everything is explained step by step, making it easy to follow whether you’re a beginner or more experienced.

How much time does it take to use Epica?

From 3 to 30 minutes. You can follow short, focused tutorials or go deeper — the app adapts to your pace.

Is this about trends or what suits me?

Epica focuses on what suits you — your skin type, face shape, and goals — rather than one-size-fits-all trends.

How does personalization work?

The app uses your skin and face analysis results to adjust routines, techniques, and recommendations so they fit your features and needs.

What can I learn inside the app?

You’ll find skincare routines, makeup techniques, makeup looks for different occasions, and face massage tutorials — all personalized.

Does Epica recommend products?

Yes. The app includes curated product guidance and tools to help you understand how products interact with your skin.

Is Epica only about makeup?

No. Epica combines skincare, makeup, and self-care into one structured beauty plan.

quiz

Try Personalized Beauty Plan